The Food Network is losing popularity
May 3, 2013 by LindsayThe N.Y. Post published today some news that we thought our members would find interesting. According to recent ratings, the “Food Network shed 17 percent of its audience during the 12 months through April 30. The average primetime show on the cable channel, which features such series as “Diners, Drive-Ins, and Dives,” slipped to 1.06 million.” Also interesting, by contrast HGTV (Home and Garden TV) showed a 10% increase in viewers. We’re not sure quite what it means, but given that Food Network has almost completely abandoned cooking shows for competition and other specialty shows (although it still does deal entirely with food), maybe viewers are getting a little tired of the cupcake wars.
And while we’re on the subject, for those who’d like to understand the Food Network better, Forbes just published an interesting article, “Why There’s No ‘Cooking with Honey Boo Boo’ on Food Network.” It’s a history of the network, and does indicate that there is a line beyond which the Food Network won’t go: “At the end of the day,”says Lowe, “you have to stand for something.”
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