One appliance is getting all the cookbook love this season
October 26, 2018 by DarcieA few days ago we wrote about how Indian cooks are embracing the Instant Pot. They are far from the only group that has latched on to the convenient appliance, and cookbook publishers are taking note. As Jenny points out in our October New Cookbook Review, and as Bonnie Benwick writes in The Washington Post, this fall nearly twenty books dedicated to the Instant Pot are hitting store shelves.
Most of these volumes are slim, containing about half as many recipes as an average cookbook, as publishers prioritize getting books into print over being all-encompassing. Several focus on a particular cuisine or nutritional niche, including a handful of weight loss tomes. Some highlight minimal ingredient preparation, and others hone in on money-saving recipes.
You may also notice a sticker proclaiming “Authorized by Instant Pot” on some cookbook covers. That usually indicates that the company and publisher have an agreement to cross-promote their products. Benwick says that to date, Instant Pot has endorsed 35 titles. To get the Instant Pot “seal of approval”, Morgan Hedden, an editor at Grand Central Life and Style says that the company has to “really like the authors.”
Categories
- All Posts (7144)
- Antipasto (2236)
- Author Articles (253)
- Book News (948)
- Cookbook Giveaways (1003)
- Cookbook Lovers (265)
- Cooking Tips (118)
- Culinary News (301)
- Food Biz People (561)
- Food Online (805)
- Holidays & Celebrations (280)
- New Cookbooks (156)
- Recipes (1531)
- Shelf Life With Susie (231)
- What's New on EYB (138)
Archives
Latest Comments
- Meredythhaas on Persiana Easy – Cookbook Giveaway
- demomcook on TL;DR
- dmass on TL;DR
- Indio32 on TL;DR
- MollyDT on A love letter to Sift by Nicola Lamb with a giveaway
- colleenmv on Pull Up a Chair – Cookbook Giveaway
- colleenmv on So Easy So Good Cookbook Giveaway
- colleenmv on The Salad Lab Cookbook Giveaway
- colleenmv on A love letter to Sift by Nicola Lamb with a giveaway
- colleenmv on Potluck Desserts Giveaway, Quick Bites and Recipes