Creme egg controversy

January 12, 2015 by
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Creme egg pancakes

Fans of Cadbury Creme Eggs in the United Kingdom are in an uproar after finding out that the maker of the beloved treat recently changed the recipe. The popular Easter candies, filled with a “yolk” of yellow and white fondant, used to be made in the U.K. with Cadbury’s signature Dairy Milk chocolate (the article doesn’t mention what the rest of the world was getting.)

But beginning this year, the chocolate eggs are made with “a standard, traditional Cadbury milk chocolate,” according to a spokeswoman for Mondelez International, a spinoff of Kraft Foods, which purchased Cadbury in 2010. The new formula is only for Cadbury eggs sold in the United Kingdom. Fans of the treats took to Twitter to express their outrage, with one irate person telling Cadbury “YOU MIGHT AS WELL HAVE JUST CANCELLED EASTER.”

This is not Cadbury’s first controversy of this year’s creme-egg season: customers were displeased to learn that the quantity of eggs in each package was to be reduced from six to five. According to Cadbury, about 500 million creme eggs are made each year, with the majority of them consumed in the U.K.

The popular chocolate eggs have been used in many whimsical recipes like the Creme egg pancake stack from indexed blog Great British Chefs pictured above. If you wish to protest the change in the formula, you can always do so by making your own creme eggs.

Category: Antipasto

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9 Comments

  • Susan_F  on  January 12, 2015

    Firstly I have to say that Crème Eggs do not need any accompaniment, they are (were) perfect on their own. Pancakes, cream and syrup with them is just silly!!! Anyway, now I know that the recipe has changed I guess that means I'll have to buy a few to find out if they really are different or not. I'll try them and report back. The things I do for this website…. 🙂

  • KarinaFrancis  on  January 12, 2015

    I feel a "new coke" style backlash on the way. When will manufacturers learn that you cant mess with the classics?

  • danibattle  on  January 14, 2015

    I feel it is a slippery slope.
    Next they will be made with that Hersheys 'chocolate', and the people of the UK will rise up and revolt. Damn, can Kraft just live by "if it ain't broke, don't fix it"?

  • Scallionboy  on  January 14, 2015

    I don't much care about Crème Eggs, but egg creams–that's another, more important matter.

  • Analyze  on  January 15, 2015

    It seems odd to take a popular formula and change it. I used to love Ben & Jerry's ice cream, but they've slowly destroyed every flavor. Case in point: Heath Bar Crunch (now "Toffee Crunch") has a nasty tasting fair-trade toffee that tastes burnt. They don't use real Oreos in their Mint Oreo (now Mint Chocolate Cookie). They changed the Chubby Hubby peanut-butter filled pretzels as well. I understand the great press and personal reasons for using fair-trade, but not if it tastes like crap and especially for one of your top three flavors.

  • jammydodger  on  January 16, 2015

    Cadbury Creme eggs are vile. Horrible and sickly. Baffled why so many people like them. Bleugh.

  • Susan_F  on  January 16, 2015

    Equally baffled why anyone could not like them!!! 🙂

  • sugarpuff  on  January 16, 2015

    Can't understand why you would want to put one into your body.

  • Susan_F  on  January 18, 2015

    Thankfully we all don't like the same foods and sweets or there would be very little variety in this world.

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